Love it or hate it, we can’t deny…
When it comes to business, the best communicator wins.
I see you out there, busting your butt, trying to get your message across to the people who need you most. But they're not exactly lining up at your door, are they?
You've got the skills, the expertise, but for some reason, they're just not seeing what you have to offer.
Or, when they do, your value prop sound identical to the 17 other advisors or coaches they’ve checked out before you. And now they’ve checked out — literally. They’re one click away from settling for the swankiest robo-advisor and signing off.
What it comes down to is this: If you can’t put down in writing what you do, who you serve, and how you’re different from the MILLIONS of other pros and brands — then who will?
Ever wish your copy could chat up clients just like you do?
But here's the thing: with the right words, you can pierce through the noise and reach those lost souls searching for financial clarity.
It’s all in the power of your words. The way you craft your message, the tone you use, the stories you tell.
Think about it, when you speak directly to their pain, when you tap into their deepest fears and wildest dreams… now THAT’S when you see the numbers move.
Suddenly, they're not just hearing you — they're feeling you. They're nodding along, thinking, "Yes, this person gets me. This person can finally help me.” You both win.
Even better? I can help make that connection happen.
From one financial professional to another…
When it’s time for an expert copywriter, you need one that speaks YOUR language….
Personal finance copywriter, at your service…
Hi, I’m Jen – part money-whiz, part word-nerd.
Oh, and my 3-year-old thinks I’m hilarious (my 13-year-old… not so much.)
But I like to think I’m a triple threat.
I’m a former Certified Financial Planner® turned Personal Finance Copywriter. And while I may have stepped away from my brick-and-mortar career in finance, I still get to help make the financial world much more human for clients (like yours!)
But the truth is, like most entrepreneurs (+the market) my history is anything but linear.
Many (*cough*cough*many) years ago, I did what most English majors do with their shiny new degrees…
Take a 16-year detour into the wonderful world of finance (*right brain… meet left brain.)
Throughout my career, I banked (see what I did there) a ton of communication experience - like how to develop meaningful relationships, leverage emotions, and motivate change.
But, more than that - I sat in front of the exact same clients as YOU do (3,200+ to be exact)…
So I know a little bit MASSIVE AMOUNT about what makes them tick.
Over nearly two decades, I’ve cultivated curiosity, empathy, and a deep understanding of the pain points, stumbling blocks, and big fears that stand between your client and anything that involves money.
(You know, that incomparable insider knowledge that can only be gained from in-the-trenches experience.)
Even still, I get what it’s like to be in your shoes (*or heels)
I know what it’s like to want to have a massive impact - to help people master their money, their mindset, and their lives.
But also the need to weigh your words and balance professionalism with personality.
And, you know that feeling you get when your clients crush their goals? Yeah… I still get that when I help you with yours.
So now, as a copywriter, I get to blend together sales psychology and word chemistry for copy with personality AND purpose.
And even though I’m no longer in front of clients - I’ll write the words that get you in front of more of yours.
It’s time for expert copywriting that clicks with your clients and gets them to say “YES!”
Stop throwing away money (and time) on marketing strategies that miss the mark.
If you’re looking to connect with your clients in all the best ways - and get the results to match - then you’re in EXACTLY the right place.